Branding & Design

Branding is an important step in creating a memorable business. Whether you are a new business or looking to rebrand your company, we would love to help you with your design guide. This will set you up for a  successful marketing strategy from the beginning. 

Branding & Design Go Hand In Hand

In order to have a successful design, whether it is for print or digital, you must have consistent and implemented branding. Below is how we, at Tom Sadler & Associates, will set you up for success. From strategy to implementation, we are here for YOU!



Regardless if you are just starting your business, rebranding your current business plan, or branding your business for the first time, we want to have a discussion with you. We want to know your story and what your company stands for. We do this by completing market research to get to know your audience, mission, competition, and overall company personality. Once we have an understanding of your company we can start brainstorming colors, fonts, and other design elements.


Several components make up a design guide. These components include colors, fonts, and other elements. These will all help in creating the perfect logo. Creating a color palette is a way to enhance your identity. It provides you with variety so you can create unique designs and advertisements while still increasing brand identity. The same goes for fonts and typeface. Using the same font or at least style across the board will create recognition for your brand. Also using symbols can connect your brand to your company. This is important when designing your  logo


Once we have met with you to strategize and we have developed your components, we are ready to design. If you need a logo we will implement your company colors, fonts, and symbols. During this step, we like to give you a couple of different concepts to choose from. Finding the perfect logo is key to your branding and marketing. Once a design has been chosen, we will provide you with a full color, black, and white logo with a transparent background. 


Now that you are equipped with a design guide and logo you are ready to jump back into the world of marketing. With this in hand, we can design your business cards, brochures, tradeshow booths, letterhead, and the list goes on. All designs will be branded using the design guide giving your company brand identity. Now every time your audience sees your material they will start to immediately recognize you. With brand identity, you are creating a face, trust, and a mission, while keeping all of your designs consistent.  

Image by Nick Adams
What We Can Do For You

Bringing Branding & Design To Life

  • Create a design guide

  • Design logos

  • Give preexisting logos a transparent background

  • Business Cards

  • Brochures 

  • Flyers & Folders

  • Print Advertisements

  • Tradeshow Booths

  • Billboards

  • Online Advertisements

  • Merchandise (t-shirts, cups, hats, etc.)

  • If you have an idea we can design it! 

Image by Glenn Carstens-Peters

Want To Talk To A Graphic Designer

About Your Next Project?

We have an in house graphic designer that would love to bring your vision to life. Give us a call and you can talk to your designer directly!

Ask us about our FREE Marketing Analysis 


5816 W. Plano Pkwy.

Plano, TX 75093

T: (214) 906-8590

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